Crowdfunding for Girl Clown (Part 2 – Promoting)

So, I finally had my Girl Clown Kickstarter campaign up and running. An the next step (and equally as important) was PROMOTING IT.

I personally can think of at least two (or more) very inspiring, creative, worthwhile Kickstarter projects that did NOT make their funding.  I believe it was because the campaign wasn’t promoted enough, or the creators didn’t have a network of people to promote it to.

Anyway, I’m going to share with you how I promoted my campaign, and what worked for me.

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Crowdfunding for Girl Clown (Part 1 – Basics of Creating a Campaign)

So, I had finished my script for GIRL CLOWN. But what to do next?  I had figured out my budget for the film to be around $10,000. And that meant that I needed to raise money – quite a bit of money. So I  thought I would try this Kickstarter thing.

Kickstarter is “all-or-nothing” funding for creative projects. If you do not reach or exceed your fundraising goal – you get NOTHING. But, the funding success rate for Kickstarter projects is 44%, meaning, 44% of projects DO make their goal and get funded – which is pretty cool, in my opinion.

So, I decided that I was going to do everything in my power to find out how to make a Kickstarter campaign successful. I decided to do some research and study WHY certain campaigns made their goals and others didn’t. And so I studied. I looked at lots of campaigns. I watched the videos, read the pitches and I compared the rewards. And in the end, I noticed 2 things.

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GREG THE BUNNY (or “co-starring with puppets”)

Why is it that I so often get cast in projects with PUPPETS? Umm, no, I am not a puppeteer – yet seems like I’m always ACTING WITH PUPPETS! (See: The Ventriloquist)

Maybe it’s because I have a lifelong secret dream of being on Sesame Street?? (Ahh, but that is another blog post entirely!)

So...GREG THE BUNNY – a TV series (for adults) starring irreverent puppets. In this episode, Greg the Bunny and Warren the Ape (see photo above) parody EASY RIDER (“Sleazy Rider”).

FADE IN on our puppet heroes, hanging out on the “Dandelion Farm” hippie commune. I played one of the hippies – see me in the purple shirt at left. My favorite scene? The one where we “smoked weed” with the puppets. It was very much fun to film.

 

I recommend that you check out the entire Greg the Bunny series (available on Amazon). It’s hilarious.

© Copyright 2012 Crystal Faith Scott - Designed by Pexeto
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